Freyja's Market

We design and curate unique and mystical merch for those who still believe in magic.

Our collection is inspired by the enchanted energy of the 90s and early 2000s witchcore—when bedrooms were altars, diaries were spellbooks, and the world felt full of wonder.

We’re not just one shop—we’re a marketplace. As you browse, you’ll find work from artists and makers across the country, each with their own take on modern magic. Everything is selected by our small Idaho-based team with an eye for beauty, purpose, and that unmistakable feeling of this is it.